Cookie Policy

Enhancing Your Floral Journey Online

At The London Bloom, we use cookies to ensure that your visit to our website is as seamless and beautiful as the bouquets we create. This policy explains what cookies are, how we use them, and how you can manage your preferences.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They help the site recognize your device and store certain information about your preferences or past actions.

2. Why We Use Cookies

We use cookies to improve your experience in several ways:

  • Essential Functionality: To keep track of the items in your shopping basket and remember your progress through the checkout.
  • Personalization: To remember your preferences, such as your language or region, so you don’t have to reset them every time you visit.
  • Performance & Analytics: To understand how our visitors interact with our site. This helps us identify which floral collections are the most loved and where we can improve our website navigation.
  • Marketing: To show you relevant inspirations and special offers on other platforms based on your interests at The London Bloom.

3. The Types of Cookies We Use

  • Session Cookies: These are temporary and expire once you close your browser. They are vital for the “Add to Cart” feature.
  • Persistent Cookies: These remain on your device for a set period. They help us recognize you when you return to our site.
  • Third-Party Cookies: We may use trusted partners like Google Analytics or social media platforms to help us analyze site traffic and deliver a more tailored experience.

4. Your Choices & Control

Your privacy is your right. You can choose to accept or decline cookies:

  • Browser Settings: Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline them if you prefer. However, this may prevent you from taking full advantage of the website (e.g., the shopping cart may not function correctly).
  • Cookie Banner: When you first visit https://thelondonbloom.com, you will see a banner allowing you to “Accept All” or “Manage Settings” to choose which types of cookies you are comfortable with.

5. Security and Privacy

The cookies we use do not store sensitive information such as your home address, credit card details, or passwords. We treat all data collected through cookies with the same high standards of confidentiality described in our Privacy Policy.

6. Updates to This Policy

As we grow and our technology evolves, we may update this Cookie Policy. We encourage you to check this page periodically to stay informed about how we are protecting your digital experience.

Questions? If you have any questions about our use of cookies, please contact our digital team at info@thelondonbloom.com.